Jumeirah Road

Stretching for around 15 km along Dubai’s coastline, Jumeirah Road is one of the city’s most iconic corridors. It runs parallel to the Arabian Gulf, connecting established residential neighborhoods, public beaches and some of Dubai’s most famous hotels and leisure destinations. 

Jumeirah Road offers direct access to many of Dubai’s best-known attractions, including luxury hotels such as Burj Al Arab, Jumeirah Beach Hotel and Four Seasons, as well as public beaches like Jumeirah Beach and Kite Beach with promenades, jogging tracks and family friendly facilities. Lining the road is a mix of cafés, restaurants, clinics, salons, boutiques and convenience retail, creating a lively high-street atmosphere throughout the day and into the evening.

Advertising on Jumeirah Road means being present in a highly desirable, premium environment where residents and visitors are receptive, relaxed and open to discovery. 

• Be present in an iconic destination 

Leverage the prestige of Jumeirah as a symbol of Dubai’s coastal lifestyle, luxury hospitality and premium retail. 

• Uncluttered environment 

Benefit from clear visibility for your message, with high quality street furniture and no competing OOH formats on the same road segment.

• Reach affluent & influential audiences

Speak to discerning residents and travellers whose purchase decisions influence categories such as luxury, automotive, fashion, beauty, tech, tourism and fine dining. 

• Drive ad recall and purchase intent 

High frequency and extensive coverage along a familiar daily route translate into stronger ad recall and increased likelihood to act.

Our Jumeirah Road offer is structured into 9 curated packages built around real audience behaviors and lifestyle profiles: 

• 4 Luxury packages targeting affluent & sophisticated audiences

• 3 Lifestyle packages targeting fashionable & tech savvy consumers

• 2 Heart of Jumeirah packages targeting influential & indulgent profiles