Dubai Media City, Dubai Internet City, Dubai Knowledge Park are three thriving communities of TECOM Business Communities recognized across the region as being leaders in innovation and creativity with 165,500+ companies operating and over 64,500+ employees.
A THRIVING INTERNATIONAL BUSINESS & TECHNOLOGY HUB
Source: TECOM Group
A FREQUENTLY VISITED COMMUNITY FOR BUSINESS & LEISURE
Source: Attest Study “Tecom Business Communities, a survey about audience behavior & advertising perceptions”, November 2023, Sample base: 250 respondents
WHY ADVERTISE IN TECOM BUSINESS COMMUNITIES?
Advertising in Tecom business communities delivers daily impact among a highly professional audience in a premium environment.
• Daily Visibility to an affluent audience
Reach a dynamic audience of executives, entrepreneurs and media stakeholders in Dubai’s main business hubs
• Leverage frequency & coverage for stronger brand recall
High repetition combined with broad coverage across TECOM’s three business communities reinforces brand familiarity.
• Enhance relevance with Dynamic Content
Contextualize campaigns in real time with Dynamic Content capabilities, adapting messages to maximize impact and engagement.
ADVERTISING PERCEPTION IN TECOM BUSINESS COMMUNITIES
67%
Recalled the brand’s advertising while driving on or visiting Tecom Business Communities
74%
Investigate further about the advertised brand and their products or services
86%
Declare that advertising in Tecom Business Communities is likely to make them consider the advertised brand’s products or services
