A company with a clean vision
In 1964, Jean Claude Decaux invented a virtuous business model able to offer innovative services to the community while having advertisers pay for it. The result was an improved public spaces' liveability and sustainability for the municipal community without any burdens. This system has revolutionized the industry, fostered the advancement of cities and prompted the integration of net-zero strategy in a commitment to make out-of-home advertising green.
In 2007, this commitment was reassessed with the implementation of a Sustainable Development Department within the corporate organization. A year later, a formalized engagement was published: the Sustainable Development Company Statement, signed by the Group’s co-CEOs, Jean-François Decaux and Jean-Charles Decaux.